Step-by-Step Explanation for Linked in Finding Clients

Method 1: Using LinkedIn Services Marketplace

1. Go to:
   https://www.linkedin.com/services/browse
2. Here, LinkedIn lists all kinds of niches/services like:
   • Financial Accounting
   • Marketing Strategy
   • Web Development
   • Graphic Design
     …and more.
3. Click on any niche you’re interested in offering services for.
   For example: If you click “Financial Accounting”, LinkedIn will show all the people who are actively offering or looking for services in that niche.
4. You can now:
   • Find potential clients
   • Send them a custom proposal directly (no need for ads)

This is a goldmine for freelancers offering B2B services.

Method 2: Using LinkedIn Search Bar (Manual Cold Outreach)

1. Go to LinkedIn and type roles like:
   • “Founder of”
   • “CEO”
   • “Marketing Manager”
   • “Owner”
2. After typing that, use location filter to target:
   • The country or city you want to work with (e.g., India, US, Chennai, etc.)
3. You’ll now see a list of real business owners and decision-makers.
4. Start sending cold messages (but with a value-based approach, not spammy).

Method 3: Leverage “Open to Work” or “Hiring” Posts

1. Go to the LinkedIn search bar and type:
   • “Looking for a [your service]”
   • “Need help with [your niche]”
   • “Hiring [your role] freelancer”
2. Then filter the results by:
   • Posts
   • Date = Past Week
3. You’ll now see people who are publicly saying they want help — these are warm leads.
4. Engage with their post (like + comment) and send a DM offering a specific solution.

Example: If someone says “Looking for help with running Meta ads for my fashion store” — don’t just say “I can help.” Instead:
“Hey, I’ve helped a similar store get 3X ROAS in 4 weeks. Would you like me to audit your current setup and suggest 3 improvements for free?”

Method 4: Find Commenters Under Competitor Posts

1. Follow top influencers or agencies in your niche.
2. Look at the comments under their posts where they talk about a problem or solution.
3. Many business owners comment there asking for help, tools, or suggestions.
4. These people are potential clients. Send them a tailored message based on what they commented.

Example: Someone comments under an ad expert’s post:
“This is great. I’m struggling with scaling ads for my eCom brand.”
→ DM them and offer a free strategy call.

Method 5: Use LinkedIn Groups

1. Join LinkedIn groups related to your industry (e.g., “E-commerce Founders”, “Startup Owners”, “B2B SaaS”).
2. Watch discussions where people are asking questions or facing issues.
3. Engage with helpful answers, build credibility, and DM the ones who fit your ideal client profile.

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Pro Tip: Don’t sell immediately. Start with value. After some trust, offer your service subtly.